BEND, Ore. -

The seventh annual 104 Hours for Kids promotion on THE PEAK 104.1 (KWPK-FM) is under way at Subaru of Bend.

The week-long live broadcast effort collects new, safe and unwrapped toys that will be distributed to less fortunate children in Central Oregon throughout the holiday season.

THE PEAK 104.1 Program Director and morning show personality Robin Fox, and air personalities Jim Schoebel and Dave Clemens will broadcast live from 6 am – 7 pm through Friday, November 16 from Subaru of Bend on Highway 20 east of Pilot Butte.

“It is great to see our listeners come together to support the communities
we serve in Central Oregon,” said Fox. “The toys we collect this week will make
a huge difference for less fortunate families this holiday season, and we
encourage everyone to contribute to 104 Hours for Kids!”

104 Hours for Kids is presented by Subaru of Bend, Big Country RV,
Taylor Sausage, IHOP and Noi Thai and THE PEAK 104.1 – Today’s Best Music.

Horizon Broadcasting Group, LLC owns and operates five radio stations
in Central Oregon, and operates KBNW-AM (1340 khz and 104.5 mhz) under a
Local Marketing Agreement with Summit Broadcasting Group, LLC. HBG’s
stations in Central Oregon include KQAK-FM (105.7 mhz, Rock & Roll’s Greatest
Hits), KWPK-FM (THE PEAK 104.1 mhz, Hot Adult Contemporary), KLTW-FM
(LITE 95.7 mhz, Adult Contemporary), KWLZ-FM (simulcasting KBNW-AM at
96.5 mhz) and KRCO-AM (690 khz and 96.9 mhz, Country’s Greatest Hits).
HBG also operates www.mycentraloregon.com.